Senior Data Analyst - Consumer Product Analytics

Offer by RentPath




About this job

Job type: Full-time
Role: Data Scientist


r, sql, machine-learning

Job description

RENTPATH is transforming the way the multi-family industry goes to market. We simplify the rental experience by creating digital marketing solutions for the rental industry. Through our innovative products and solutions, we offer the ability for our customers to drive targeted messages and content to their prospects and provide an interactive online customer experience that is the best in the industry.

We are looking for a Senior Data Analyst-Consumer Product Analytics to join our Consumer Product team. As a Sr. Data Analyst, you will be responsible for analyzing business trends and consumer behavior data to identify opportunities for optimization of the consumer journey and our products with the goal of providing the best consumer experience and increase visitor engagement, repeat visits, and conversion. You will drive complex reporting needs like building KPI dashboards for product owners and senior leadership teams and will perform complex deep dive analysis to troubleshoot or identify the root cause for site issues, changes to conversion, and other KPIs.

Are you up for the challenge? If so, keep reading….

A Day in the Life 

Imagine this as your day to day role and responsibilities……

You conduct thorough analyses to develop/validate consumer segmentations, develop and compute consumer value metrics and support ad-hoc requests for data extraction, modeling and analysis cross-functionally

You use advanced statistical, econometrics, and quantitative analysis techniques to develop an in-depth understanding of consumers

You prepare clear and concise data visualizations and presentations to enhance business decision making; experience leveraging Tableau or similar software is required

You are responsible for the development, deployment, and maintenance of dashboards for the consumer product team including product owners

You work across the organization and leverage cross-functional teams to provide expert analytical service

You are responsible for working cross-functionally (product, engineering, design, IT, etc.)  to deliver analytics support for the  consumer product organization as needed

You validate and update analyses and dashboards periodically and provide reports as needed


What We Need from You

You have successfully completed your undergraduate degree required with preference for quantitative education and degrees in economics, mathematics, statistics, etc. Master's degree a plus, additional education (MOOC, bootcamps, etc) in data science and analytics will be considered with proof of certification

Experience working in support of product development, collecting requirements, and delivering insight for product improvement and supporting the development of analytics solutions leveraging tools like Tableau Desktop and Tableau Online

2+ years’ experience working with SQL

Experience leveraging web traffic and consumer analytics tools (Ex. Adobe Analytics, Google Analytics, Mixpanel, Heap etc.)

Familiarity with Optimizely, Google Optimize, or similar A/B testing platforms

Demonstrated understanding of data warehousing and data modeling

Comfortable narrating data-driven insights and translating technical concepts into simple terminology for a variety of technical and non-technical stakeholders at various levels.

Excellent problem-solving skills, including the ability to analyze situations, identify existing or potential problems and recommend sound conclusions and implementation strategies

Knowledge of best practices and principles for data visualization, dashboard and report design, marketing analytics, and data mining

If you have it, we’ll take it…

Master’s degree in a quantitative field

Some experience with Python and exposure to data mining, ETL, usage of data warehouses as well as advanced Excel skills

Experience with Google Analytics, Google Tag Manager, and other Google products

Direct work experience improving data integrity for web analytics systems

Still interested? Then let’s see your resume…..just upload it and a Recruiter will check it out as soon as possible.

Why Choose RentPath?
We’re a place where you can make an important difference, from day one.  You’ll have the opportunity to grow and build, both professionally and in the communities we serve.  You’ll work with smart, diverse, and unpretentious people, as we help renters find and enjoy their ideal home.  In fact, we consider ourselves a very well-funded start-up that also has more than 40 years in the industry and strong financial performance.  The challenge of leading our digital transformation has attracted talent from leading companieslike Google, Microsoft, and Expedia.  Will you be next?

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